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The contents of the latest issue of:

International Journal of E-Business Research (IJEBR)
Official Publication of the Information Resources Management Association
Volume 2, Issue 4, October-December 2006
Published: Quarterly in Print and Electronically
ISSN: 1548-1131
EISSN: 1548-114X
Published by Idea Group Inc., Hershey, PA, USA

Editor-in-Chief: In Lee, Western Illinois University, USA


"E-Business Research in Franchising"

Ye-Sho Chen, Associate Editor, Louisiana State University, USA
Soushan Wu, Chang-Gung University, Taiwan

In this article, the authors propose an e-business research framework for
franchising, a special kind of organization which, according to a recent
study conducted by the National Economic Consulting Practice of
PricewaterhouseCoopers (IFA Educational Foundation, 2005), plays a vital
role in the U.S. economy.


"Pure Play vs. Bricks-and-Clicks: Who Reaps the Benefits of Virtual

Youlong Zhuang, University of Missouri - Columbia, USA
Albert L. Lederer, University of Kentucky, USA

Pure play and bricks-and-clicks represent todayís two major retailing
models. This study answers four questions comparing the two models in
terms of the e-commerce benefits achieved and information systems
management practices used to achieve them. It applies a Web-based survey
to compare 69 pure plays to 348 bricks-and-clicks retailers in terms of
the market expansion, customer service, back-end efficiency, inventory
management, and cost reduction benefits reaped, as well as in terms of the
benchmarking, process redesign, and planning practices used. The findings
suggest potential directions for future research as well as electronic
retail practice.

To obtain a copy of the entire article, click on the link below.


"Individual Trust in Online Firms: The Relative and Temporal Effects of
Antecedent Beliefs"

Anol Bhattacherjee, University of South Florida, USA

This study examines three trust-building processes (relational,
calculative, and institutional) that shape individual trust in online
firms and it compares how the effects of these processes change over time
as users gain experience with the target firms. It hypothesizes three
alternative belief structures resulting from the above processes as
determinants of trust, theorizes how their effects on trust change as
users observe and learn from the firmís actual behavior, and empirically
tests the hypothesized associations using data collected from a field
survey of online banking users. Research and practical implications of
these findings are discussed.

To obtain a copy of the entire article, click on the link below.


"Organisational Challenges of Implementing E-Business in the Public
Services: The Case of Britainís National Mapping Agency"

Francesca Andreescu, University of Greenwich, UK

Underpinning 136 billion of economic activity in the United Kingdom,
Britainís National Mapping Agency is a commercializing public sector
organization having trading fund status and existing in the intersection
of two different spheres: ¨the public and the private. Recognized as a
leading participant in the geographic information industry, within which
it is forging partnerships with key private sector companies, the
organization has enthusiastically grasped e-business as an all-embracing
phenomenon and implemented a new strategy that transformed the way it did
business. Drawing on longitudinal data gathered over a period of four
years, this article explores the processes of strategic and organizational
transformation engendered by e-business implementation in this
organization and discusses the successful elements, as well as some of the
challenges to its change efforts.

To obtain a copy of the entire article, click on the link below.


"Investigating the Impact of Customer Relationship Management Practices of
E-Commerce on Online Customerís Web Site Satisfaction: A Model-Building

Su-Fang Lee, Overseas Chinese Institute of Technology, Taiwan
Wen-Jang (Kenny) Jih, Middle Tennessee State University, USA
Shyh-Rong Fang, National Chung Hsing University, Taiwan

This article addresses the effect of customer relationship management
(CRM) practices on online customersí satisfaction with their experience
in interacting with the company Web sites. Recognizing the importance of
maintaining a healthy relationship with customers, companies are actively
seeking ways to enhance the customer value of their offerings through
relationship marketing. Since effective managing of customer
relationships essentially involves managing customer information flow,
Internet technologies have become an important element of a firmís CRM
program. The company Web site is functioning as the focal point of contact
for interacting with existing and prospective customers. Using the
concepts of Internet-mediated market orientation in marketing and user
satisfaction in information systems, this study formulated and validated a
theoretical model to analyze causal relationships between CRM practices,
customersí perception of a Web siteís online customer orientation, and
online customer Web site satisfaction.

To obtain a copy of the entire article, click on the link below.


"Exploring the Roles of Intermediaries in Collective Memory-Supported
Electronic Negotiation: A Theoretical Framework"

Nongkran Lertpittayapoom, Mahidol University, Thailand
Souren Paul, North Carolina A&T State University, USA

Following the emergence of the Internet, electronic negotiation has become
an alternative to face-to-face negotiation. The current forms of
negotiation support systems (NSS) offer very little support for historical
negotiation data. In order to address this issue, a collective memory
support in negotiations has been proposed in recent years. This article
highlights the use of an online intermediary as an effective location from
which collective memory support can be offered. The article proposes that
an intermediary based collective memory support will increase confidence
in negotiation, reduce overall negotiation time, and strengthen trust
between negotiators.

To obtain a copy of the entire article, click on the link below.


" Online Travel Intermediary"

Pongsak Hoontrakul, Sasin of Chulalongkorn University, Thailand
Sunil Sahadev, University of Sheffield, UK

This case study showcases, an e-intermediary in the
tourism industry. Based out of Thailand, the firm is in the process of
finding a niche for itself through innovative online and off-line
marketing strategies with the constraint of limited resources. The case
study attempts to focus on the e-business challenges in the travel and
tourism sector, especially in a developing country like Thailand. It
specifically highlights the clash between the traditional and modern form
of intermediaries in the travel and tourism sector, and how it is bound to
evolve in the future. A comparison between different approaches to search
engine marketing offers an interesting perspective to the literature
pertaining to online e-commerce. An economic view on the case is also

To obtain a copy of the entire article, click on the link below.

For full copies of the above articles, check for this issue of the
International Journal of E-Business Research (IJEBR) in your institution's
library. If your library is not currently subscribed to this journal,
please recommend an IJEBR subscription to your librarian.

Note: For only $25.00, purchase an IJEBR article or any of the over 1,300
single journal articles available electronically by visiting


Mission of IJEBR:

The primary objective of the International Journal of E-Business Research
(IJEBR) is to provide an international forum for researchers and
practitioners to advance the knowledge and practice of all facets of
electronic business. Emerging e-business theories, architectures, and
technologies are emphasized to stimulate and disseminate cutting-edge
information into research and business communities in a timely fashion.
The secondary objective of this journal is to develop a comprehensive
framework of e-business by taking a multidisciplinary approach to
understanding e-business and its implications on businesses and economies.
This journal serves as an integrated e-business knowledge base for those
who are interested in contributing to the advancement of e-business theory
and practice through a variety of research methods including theoretical,
experimental, case, and survey research methods.

Coverage of IJEBR:

Applications of new technologies to e-business
Collaborative commerce
Consumer behavior
Developing and managing middleware to support e-business
Digital libraries
E-business models and architectures
E-business process modeling and simulation studies
E-business systems integration
E-business standardizations
E-business technology investment strategies
Economics of e-business
Electronic markets and infrastructures
Electronic supply chain management and the
Internet-based electronic data interchange
E-procurement methods
Evaluation methodologies for e-business systems
Global e-business
Intelligent agent technologies and their impacts
Mobile commerce
Trends in e-business models and technologies
Trust, security, and privacy of e-business transactions and information
Valuing e-business assets
Web advertising
Web-based languages, application development methodologies, and tools
Web personalization and mass customization technologies
Web Services-based E-Business systems

Interested authors should consult the Journal's manuscript submission
guidelines at

All inquiries and submissions should be sent to:
Editor-In-Chief: Dr. In Lee at [log in to unmask]

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