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Benjamin Poppinga <[log in to unmask]>
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Benjamin Poppinga <[log in to unmask]>
Wed, 4 May 2011 10:37:21 +0200
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        Call for Papers for the International Workshop on
        Delivering User Centred Mobile Design (DUCMD 2011)
              In Conjunction with British HCI 2011
       Newcastle Upon Tyne, United Kingdom, July 5, 2011

Workshop Theme and Goals
When designing mobile interfaces it is certainly important to consider 
the users’ needs and intended experience. However, it is also vitalto 
understand the needs of other stakeholders to ensure the delivery of 
user centred mobile designs. Translating and communicating the mobile 
user requirements to stakeholders and ensuring best practice is adhered 
to can be problematic. This workshop aims to bring practitioners and 
academics together to discuss methodologies to help overcome these 
problems and other commercial limitations and deliver quality user 
centred mobile designs. The workshop builds on the outcomes of 
‘Observing Mobile User Experience’ workshop held at NordiCHI 2010 

By combining practitioners with academic researchers and mobile 
industry experts, this workshop provides a valuable opportunity to 
engage in rich applied discussions and formulate possible solutions to 
implementation issues. This workshop addresses a common HCI theme of 
how to ensure the design that is delivered is what the user needs and 
wants. This is applied research in its most applied state – finding ways 
for academia to assist industry get quality results.

Intended Audience
We aim to bring together 15 to 20 researchers and practitioners from 
different backgrounds. It is also planned to include representatives 
from mobile manufacturers, such as Samsung or Nokia, to participate in 
the afternoon's panel discussion. The workshop would benefit an audience 
who have had to deal with various stakeholders in projects previously, 
whether in academia or industry. The selection of  participants will be 
based on the quality and relevance of their submitted paper.

Topics of the workshop include, but are not limited to:

* Translating user knowledge to developers and design teams
* Methods for communicating user needs
* Incorporating more accessibility into the design process
* Practitioners not being involved in all stages of the product's design
* Client's belief that they know what their users need
* Limited development time frames and restricted budgets
* How to prove Return On Investment
* Client's lack of UCD knowledge and how it fits in the product life cycle
* Client's location causing communication issues (e.g. different time 
zones, languages)
* Multi-cultural needs for scaling caused by multiple locations of clients
* Client's need for secrecy and non-disclosure restricting knowledge sharing
* The complexity of the mobile space
* Decision makers not being project team members

Submission details
Anyone interested in participating is invited to submit a 2-4 pages
position paper or an industrial case study to the workshop organizers.

Submissions of papers covering the topics of the workshop should be
submitted by 1st of May 2011, 5pm GMT. Submissions must include your
paper, based on the BCS template, and your completed copy of the BCS
license to publish, available on the same BCS webpage.

Notification of acceptance will be sent out 20th of May 2011. At
least one author from each accepted submission is expected to attend the

For further submission details, please visit the workshop website

Submissions or other queries should be mailed to Chandra Harrison
([log in to unmask]).

May 9, 2011 - Submission Deadline (EXTENDED!)
May 20, 2011 - Notification of Acceptance
May 31, 2011 - Camera Ready Deadline
July 5, 2011 - Workshop Date

Organising Committee
Chandra Harrison, System Concepts Ltd.
Charlotte Magnusson, Lund University
Benjamin Poppinga, OFFIS - Institute for Information Technology
Sam Medrington, System Concepts Ltd.
Whan Stransom, System Concepts Ltd.
Ginger B. Claassen, C-Lab, Siemens AG

This workshop is organized within the HaptiMap project: - FP7-ICT-224675

Best Regards,
Benjamin Poppinga
(on behalf of the Workshop Organizers)

Benjamin Poppinga
Human Machine Interaction

FuE Bereich Gesundheit | R&D Division Health
Escherweg 2 - 26121 Oldenburg - GERMANY
E-Mail: [log in to unmask]

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