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"ACM SIGCHI General Interest Announcements (Mailing List)" <[log in to unmask]>
Marilyn Tremaine <[log in to unmask]>
Thu, 30 Nov 2006 11:44:28 -0500
Marilyn Tremaine <[log in to unmask]>
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Call for Papers:   HCI and Competitive Advantage
America's Conference on Information Systems 2007
Keystone, Colorado, USA

August 9-12, 2007

This Mini-Track addresses an issue that has been skirted both by the ACM
Computer-Human Interaction Community and the AIS-Human-Computer Interaction
Community, that is, what value do efforts in human-computer interaction
provide to the overall corporation, and what competitive advantage might the
skills and activities performed by HCI personnel give to business
operations? The Mini-Track is therefore looking for papers that address this
larger issue not just in terms of a return on investment that might be
achieved in various focused areas of HCI, e.g., web site development that
brings repeat business, but also in areas such as the redefinition of
business processes, the suggestion of new markets, the creation of new
products and services and the influence of HCI on corporate strategies.
Furthermore, information is needed on what are the critical success factors
for the management of HCI functions within organizations.

Our belief is that HCI does make a large difference, but that this type of
research needs to be done to bring this importance to the highest decision
makers who financially support HCI.
Possible Topics include (but are not limited to):
- Return on Investment for employing usability evaluation
- Cost-benefit tradeoffs in using human-computer-interaction techniques
- Case studies of the strategic use of HCI
- Case studies on and success factors for managing the HCI function in
- Empirical studies of business process change introduced and enabled by HCI
- HCI-related business models
- Recognition of emerging markets in new technologies based on HCI
- Management of the HCI function in organizations

Abstract Due (optional):      Monday, February 5, 2007
Papers Due:                   Monday, March 5, 2007
Notification of Acceptance:   Monday, April 16, 2007
Camera Ready Copy Due:        Monday, April 30, 2007

Information about Conference and Submission Formats at:
Information about Mini-Track at:

For questions about the mini-track contact mini-track chairs:
Dr. Marilyn Tremaine, Rutgers University
Dr. Jan Marco Leimeister, Technische Universität München

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