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Subject:
From:
Natalia Minibayeva <[log in to unmask]>
Reply To:
Natalia Minibayeva <[log in to unmask]>
Date:
Sun, 12 Nov 2006 18:52:40 -0500
Content-Type:
text/plain
Parts/Attachments:
text/plain (146 lines)
*** LAST REMINDER - APOLOGIES FOR CROSS-POSTING ****

On November 14, 2006, Philadelphia will celebrate the Second Annual
World Usability Day event titled "User Experience Beyond the Web".

RSVP: http://usabilityday.org/register (the event is free!)

DOOR PRIZES: Bring your business card for a free iPod and Camera drawings!
===========================================================

WHAT:
World Usability Day 2006 in Philadelphia
USER EXPERIENCE BEYOND THE WEB:
Usability Saving Lives in Healthcare, Architecture, and Medical Products
http://usabilityday.org

WHEN:
November 14th, 2006
6:00 PM - 9:30 PM

WHERE:
GSI Commerce Headquarters
935 First Avenue
King of Prussia, PA 19406
Directions: http://www.gsicommerce.com/contactus/directions.jsp

===========================================================

DOOR PRIZES!
1. The event will include a FREE iPod and camera drawing, so please bring your
business card!
2. GSI Commerce will give away shirts to the first 20 people to arrive
at the event.
3. There will be additional giveaways from the UPA and sponsors.

===========================================================

RSVP (it's free!):
http://usabilityday.org/register

===========================================================

EVENT SCHEDULE:
6:00-6:30 PM Hallway activities, refreshments, wine, beer, & soft drinks
6:30-8:45 PM Guest speakers
8:45-9:30 PM Socializing and further discussion

===========================================================

GUEST SPEAKERS:

Hal Rosenbluth:
Co-Founder, Chairman of the Board, Take Care Health Systems
President, Convenient Care Association

"The New Patient Experience  Blending of People, Technology and Emotion"
Hal Rosenbluth's presentation will focus on the new, innovative
approach to Patient Experience in Healthcare, which blends People,
Technology and Emotion. Hal Rosenbluth will discuss how his company
has designed a new patient experience that makes the patient the
center of attention and considers all the touch points along the way,
from the moment the patient walks into the clinic until they are
discharged.

James E. Mitchell
Associate Professor and Director
Civil, Architectural and Environmental Engineering Program
Drexel University

"Looking at Buildings - Usability Issues"
James Mitchell will look into issues that architects and engineers
face while designing buildings. The built environment has long
required careful consideration of usability, although that word is
seldom used. Examples range from Building Codes (e.g. Americans with
Disabilities Act) to Design Standards, to safety regulations (OSHA).
The consequences of failure are often measured in human lives. The
presentation will touch on some of the examples of successful and
unsuccessful usability designs in both the architectural and
engineering building design.

Stephen B. Wilcox
Ph.D., FIDSA
Principal, Design Science

"Using Cultural Anthropology & Information Graphics to Improve Medical Products"
Stephen Wilcox will show how ethnographic research from cultural
anthropology can be applied to medical product development in order to
save lives and improve the quality of medical procedures.

===========================================================

INTERESTED IN GETTING INVOLVED?

If you are interested in the event's sponsorship or if you'd like to
volunteer, please contact us at [log in to unmask]

Or you can just come and enjoy the presentation, just don't forget to
RSVP: http://usabilityday.org/register

===========================================================

Hope to see you there!

Regards,

UPA Delaware Valley WUD Committee

===========================================================

GROWING LIST OF EVENT SPONSORS:

GSI Commerce, Refinery, imc2, Devon Consulting, Empathy Lab

===========================================================
ABOUT UPA DELAWARE VALLEY:

UPA Delaware Valley chapter is a local Philadelphia chapter of the UPA
(Usability Professionals Association). It is dedicated to promoting
usability concepts and techniques.

Join the UPA Delaware Valley discussion group:
http://groups.yahoo.com/group/upapa/

UPA membership is NOT required.

===========================================================
ABOUT WORLD USABILITY DAY:

World Usability Day promotes usability awareness and the value of
everyone's contribution to make thing work better. Last year, 115
events in 35 countries took place during the 36 hour period, attended
by over 8,000 people around the world.

Last year in Philadelphia, the World Usability Day event at Drexel
University drew over 100 people to the keynote speaker presentation by
Thomas Tullis titled "Usability and the Evolution of Technology, or
You Shouldn't Have to Read a User Manual to Ride an Elevator!". The
event also featured Usability Museum, 5-minute Site Reviews, and Mock
Usability Testing.

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