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From:
Todd Warfel <[log in to unmask]>
Reply To:
Todd Warfel <[log in to unmask]>
Date:
Mon, 20 Jun 2005 16:19:35 -0400
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On Jun 19, 2005, at 1:02 PM, Scott Nelson wrote:

> there are compelling reasons for smaller font sizes - they tend to  
> improve readability for large amounts of text.

Um, not sure where you get this from, but I'm not sure that's  
actually the case. I'd be interested to see how this is true.

What does improve readability is keeping line lengths to around 70-90  
characters. We've found that less than this slows readers, and more  
than this slows readers. They say they want the "site" to fill their  
screen and hence will argue for "liquid" design. But we've done a  
significant amount of testing on this with Cornell and found that  
beyond 90 characters, their speed and retention drops significantly.

Cheers!

Todd R. Warfel
Partner, Design & Usability Specialist
Messagefirst | making products & services easier to use
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