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From:
Tiago Guerreiro <[log in to unmask]>
Reply To:
Tiago Guerreiro <[log in to unmask]>
Date:
Mon, 1 Aug 2011 19:31:10 -0400
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INTERACT 2011
13th IFIP TC13 Conference on Human-Computer Interaction
Lisbon, Portugal, September 5-9, 2011
http://www.interact2011.org

Don Norman is the keynote speaker of INTERACT 2011 Industrial Programme joining an already exciting roll of keynotes (Mary Czerwinski, António Câmara and Saul Greenberg). The detailed conference program is also available at http://www.interact2011.org/index.php?q=program-at-a-glance.

Keynote Date: Thursday, 7th, 11:00 - 11:30 am

Title: The Research-Practice Gap

Bio: Don Norman was recently named by Business Week as "one of the world's most influential designers." His studies and books on design theory coupled with his extensive academic and industry experience help companies produce enjoyable and effective products and services. Norman brings a systems approach to design, arguing that great design must touch every aspect of a company. He is well known for his books, including “The Design of Everyday Things” and “Emotional Design” “The well-rounded product,” says Norman, “will enhance the heart as well as the mind, being a joy to behold as well as to use.” He is the co-founder of the Nielsen Norman Group, an IDEO fellow, a Trustee of IIT’s Institute of Design in Chicago, professor emeritus at Northwestern University and the University of California, San Diego. He has been a Vice President of Apple and an executive at Hewlett Packard. He is a member of the National Academy of Engineering and a fellow of the American Academy of Arts and Sciences. His book. “Living with Complexity,” argues that the quest for simplicity is misguided because complexity is both good and necessary: our lives are complex, and our tools must match the tasks we do. What we need are things we can understand and master, for once mastered, even complex-looking things are simple. He lives at www.jnd.org.


VENUE

Lisbon is the capital and largest city in Portugal. It is a historic centre,
with cultural and architectural influence spanning Roman, Moorish and medieval
times, through to its seat as the centre of the Portuguese empire. Lisbon
is a warm and hospitable city, in the heart of a beautiful tourist region.

FURTHER INFORMATION

For more information, see http://www.interact2011.org.

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