We are pleased to announce two additional speakers at the HITS Conference:

Grace Lo
Senior Manager, Business Development, Gold Peak Industries (Hong Kong)
"New forms of lighting controls"
The installation of lighting controls poses an interesting challenge for homeowners. Because of the need for setting up electrical wirings, decisions on the location and quantity of controls you need often precede the actual occupation of the space. Moreover, once the initial setup is done, reconfiguration is often troublesome and costly. What if lighting controls could be installed anywhere in your home independent of electrical wiring set-up? Would that change how people place and use lighting controls at home? At Clipsal, we have recently introduced a new concept, ULTI, which attempts to provide a user-friendly wireless lighting control system for homeowners, commercial and hotel operators alike. An initial attempt to provide a single-room wireless lighting control solution has begun to turn into something that can go a lot beyond the objectives set two and a half years ago. This presentation will share with you the initial product strategy of ULTI and opportunities ahead of us.


Anjali Kelkar and Alex Kinnebrew
Institute of Design, Illinois Institute of Technology
"The Urban Opportunity Project"
The proportion of the world's urban population living in poor areas is projected to increase from 33% today, to 45% in 2025. Slum areas in cities like Mumbai, India, with their associated problems of housing, water, sanitation, health and employment, will soon outgrow the cities they are a part of. By understanding the patterns, needs and values of daily life in these areas, and using them to guide development of new innovations, human-centered design can bring a fresh perspective to the problem of global urban poverty -- with solutions that do not depend on charity alone, but instead are based on the energy of for-profit private investment, both outside and inside the slums.


FINAL REGISTRATION DEADLINE: FRIDAY, OCTOBER 10
http://www.id.iit.edu/events/hits/registration.html


ABOUT HITS

HITS  -  Humans Interaction Technology Strategy
a conference about interaction design and business strategy

October 16-17, 2003
Chicago, Illinois
http://www.id.iit.edu/events/hits/

Creating high-quality interactive experiences that delight users and satisfy people's increasingly complex needs is becoming recognized as a strategic asset for business. Presented by the Institute of Design, IIT, in cooperation with ACM SIGCHI, the HITS Conference will explore the nature of the link between user value and business value, and how user-centered design can lead to more valued, and valuable, interactive experiences with the products, communications, environments and services of the future. 


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HITS:  Humans  |  Interaction  |  Technology  |  Strategy
October 16-17, 2003
Chicago, Illinois 

Institute of Design
Illinois Institute of Technology

http://www.id.iit.edu/events/hits

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(312) 595-4901 (fax)








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