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"ACM SIGCHI General Interest Announcements (Mailing List)" <[log in to unmask]>
Rosemary Wick Stevens <[log in to unmask]>
Sun, 16 Mar 1997 13:19:25 -0800
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Rosemary Wick Stevens <[log in to unmask]>
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Press Release

Contact:        Rosemary Wick Stevens
                Ace Public Relations
                +1 415 494 2800
                [log in to unmask]


Web Site Shootout at Conference on Computers and Human Factors

New York, NY, USA -- "The Web is in dire danger of suffering a usability meltdown" according to Jakob Nielsen of Sun Microsystems. Concern with this problem of World Wide Web usability will be a hot topic at this year's CHI 97 Conference on Human Factors in Computing Systems. A panel of Web user interface experts will critique a set of web sites live and in real time, to demonstrate that usability improvements can be identified very quickly.  The panel hopes to illustrate some of the principles which determine whether individual sites are visited repeatedly, or abandoned in spite of compelling content.

Web site designs will represent the overwhelming majority of user interfaces shipped this year.  And for the Web to grow beyond the estimated two million sites and 50 million users of today, it has to become easier to use.  The basic user interface concerns, such as where am I?, how did I get here?, and what is the overall shape of the site? still remain issues more than two years into the explosion of Web usage. Thus, it is critical that user interface professionals become more involved. The panel, entitled "Web Interfaces Live" should serve to energize a large audience of user interface professionals to do exactly that.

Representing the largest group of Web user interface expertise and experience in the world, the panel will include S. Joy Mountford, manager of media projects at Interval Research Corporation, Bruce "Tog" Tognazzini, head of user interface design for Healtheon Corporation, and Mary Czerwinski, Usability Manager at Microsoft Interactive Media Division, as well as Nielsen, a Distinguished Engineer at Sun Microsystems. Keith Instone from Bowling Green State University will select the sites and pull them off the web during the panel session.

The CHI conference features a full program of presentations, tutorials and vendor exhibits. Participants come from both academia and industry, from around the world. This annual conference is the premier worldwide forum for the exchange of information on all aspects of how people interact with computers. CHI conferences are sponsored by the Association for Computing Machinery's (ACM)'s Special Interest Group on Computer-Human Interaction (ACM SIGCHI).  

The theme for 1997 is "Looking to the Future." Approximately 2,500 user interface designers, managers, researchers, designers, educators, artists, writers and students will join to look into human-computer interaction from March 22-27, 1997 in Atlanta, GA at the Hyatt Regency Atlanta Hotel.  

The CHI conference is traditionally supported by industry organizations. The CHI 97 corporate sponsors are: Andersen Consulting, Apple Computer, AT&T, Bell South,  Hewlett Packard, IBM, Intel, Lucent Technologies, Microsoft, NCR, NYNEX, Oracle, Philips, Rent-a-Computer, Sun Microsystems and Unisys.  

For more information, contact the CHI 97 Conference office at +1 410 263 5382, send e-mail to [log in to unmask] or look at the CHI 97 home page at: