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ACM SIGCHI WWW Human Factors (Open Discussion)

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Sender: "ACM SIGCHI WWW Human Factors (Open Discussion)" <[log in to unmask]>
X-To: "Elizabeth J. Pyatt" <[log in to unmask]>
Date: Mon, 15 Jun 2009 15:13:10 +0200
Reply-To: Steven Pemberton <[log in to unmask]>
Content-Transfer-Encoding: 7bit
Subject: Re: writing for the web tips
From: Steven Pemberton <[log in to unmask]>
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In-Reply-To: <p06240808c6580985dc57@[128.118.8.31]>
Organization: CWI/W3C
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On Fri, 12 Jun 2009 15:55:37 +0200, Elizabeth J. Pyatt <[log in to unmask]>  
wrote:

> [Nielsen's] eyetracking & usability studies generally find that online  
> readers scan rather than read (partly because monitor legibility isn't  
> as good as print legibility)

I remember a talk at CHI a few years ago [maybe Vienna] that showed that  
if links weren't underlined that people started reading again rather than  
scanning. Unfortunately I can't now find the reference.

If anyone can point to it, I'd be much obliged.

Steven Pemberton

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