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Merryanna Swartz <[log in to unmask]>
Fri, 25 Jul 1997 16:17:29 +0000
text/plain (46 lines)
Look into data mining methodology.  This is based on applying
statistical, neural net, and other analytic technology to coded log
files.  Lots of pre-processing of data, but results can identify user
patterns, target matrkets, etc.  SAS website has generic info on data
mining tools/methods.

Merryanna


Damon Clark wrote:
>
> Dear All
>
> I was recently at a conference held here in London called "DESIGNING
> SUCCESSFUL WEB SITES: QUALITY AND USABILITY" organised by The European
> Commission's Information Engineering Sector.
>
> Elke-Maria Melchior from Advanced Concepts for Interactive Technology,
> suggested that there was no valid measurements that could be gained from
> the analysis of logging data.
>
> In my work, I am trying to establish something worthwhile from all of this
> feedback. Early days yet, but has anyone managed to gain anything from
> looking at this stuff?
>
> Incidently, I agree 100 percent with Ryan Sims' airing about graphic design
> interfering with usability.
>
> Damon
>
> -------------------------------
> Damon Clark
> - voice and fax: 0181 675 8960
> - mobile: 0956 504598
> - http://www.daclark.demon.co.uk
> -------------------------------


___________________________
Merryanna Swartz, PhD
Director of Human Factors/ UI Design

Magnet Interactive Communications               [log in to unmask]
3255 Grace Street, NW                                           202-625-1342, ext. 275
Washington, DC 20007                                            http://www.magnet.com

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