7th International Workshop on Internationalisation of Products and
Systems

7-9 July, 2005, Amsterdam, the Netherlands
http://hcs.science.uva.nl/IWIPS2005/

REMINDER: IWIPS'05 advance registration deadline: 15 April 2005

Conference theme
Designing for Global Markets: Bridging Cultural Diversity

Keynote Speakers
Prof. Geert Hofstede
Dr. Pat W. Jordan (Director, Contemporary Trends Institute) Anne Kirah
(Senior Anthropologist, MSN)

Tutorials
-Designing pleasurable products for a global market
Patrick Jordan,CTI
-Cross-cultural user interface design for work home and on the way
Aaron Marcus, AM&A
-Localisation vs. globalisation: Making the trade-off
Leslie Fountain, System Concepts

The 7th International Workshop on Internationalisation of Products and
Systems (IWIPS'05) is the latest in a series of annual international
conferences highlighting top quality research and industry experience in
the development of systems and interfaces for international and
intercultural use.

The IWIPS field is committed to the belief that in order to develop
products and systems for a global market, it is necessary to understand
international user differences, the effects of cultural backgrounds on
user behaviour and the practical aspects of designing, developing and
supporting international systems.

The conference will be held in the historic centre of Amsterdam and will
offer a proven mix of tutorials, keynote presentations, paper
presentations, demonstration booths, poster presentations, panels,
interactive sessions and informal social events to optimise the
cross-fertilization of information and ideas from researchers and
practitioners in this multi-disciplinary field.

Please visit http://hcs.science.uva.nl/IWIPS2005/ for registration
details.

paper topics include the following:
*International product design
*The influence of culture on user experience
*Networked communities: Culture and Computer Mediated Communication
*Addressing the digital divide: Can technology overcome cultural boundaries?
*Mobile devices: Design issues concerning international and local use
*Adaptive interfaces: Adapting for culture
*Methodologies and best practices in international product development
beyond translation
*Theory, methods, and assessment techniques for international product and
system evaluation and cross-cultural user research.

If you have any further questions please visit the www.iwips.org website
or email the conference chair Vanessa Evers ([log in to unmask]).

IWIPS Committee
Elisa del Galdo
Donald Day
Robert Gilham
Vanessa Evers
Girish Prahbu
Masaaki Kurosu
Jose Coronado
Brenda Hall
Deborah Webb
Kirsten Roese
Pia Honold

Local Committee
Vanessa Evers, University of Amsterdam, The Netherlands Henriette Cramer
Mattijs Ghijssen Brechtje Daams Victor de Boer Spencer de Groot

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