Hello, Please join us tomorrow evening, June 3rd, for BayCHI / UPA BOF presentation at Google: On Mon, May 19, 2008 at 6:57 AM, Jennifer Gove <[log in to unmask]> wrote: > Please join us at* Google *on Tuesday, June 3rd at 6:30pm for snacks and > socializing, 7:00pm for the presentation > > Margret Schmidt and Elissa Lee of TiVo will present: > * > **Bringing the spirit of the DVR to the web: TiVo launches a new tivo.com* > > > For more details and directions see: > http://www.baychi.org/calendar/20080603/ > > Note this will be held in building 41 at Google > > 6:30pm: Snacks & Socializing > 7:00pm: Presentation > > We look forward to seeing you there! > > Jenny Gove, Kaaren Hanson, Mary VanRiper, > (BayCHI UE BOF and Bay Area UPA leaders) > > > Talk - *Bringing the spirit of the DVR to the web: TiVo launches a new > tivo.com* > > TiVo is often noted for its friendly TV experience. We recently > launched a new version of tivo.com designed to bring that same > simplicity and ease-of-use to our web presence. It took a close > partnership between User Experience and Marketing, the right balance of > internal and external design leadership, and a strong internal research > team dedicated to continuous feedback in order to make the design a > success. We'll discuss how we structured the project, the research > techniques we used, and what we learned along the way. > > *Bio - *Margret Schmidt > > Margret Schmidt is Vice President of User Experience Design and Research > at TiVo, where she leads the groups responsible for the user interface > and user experience of TiVo's TV, PC, Mac, and Web products; market, > user, and audience research; consumer and technical documentation; and > the beta program. Her teams work across all divisions of the company -- > ensuring a fun, easy-to-use, and consistent TiVo experience for all > consumer and service provider TiVo DVRs and tivo.com. Margret has been > with TiVo since 2001. > > Prior to joining TiVo, Margret created the Usability Engineering group > at iPIX. On the road to discovering that design and user experience were > her passion she spent time as an engineering manager, a product manager, > and even a real estate broker. Margret holds a B.S. in Electrical > Engineering and Computer Science from U.C. Berkeley. She has a 2006 > Primetime Emmy Award for Outstanding Achievement in Interactive > Television. > > Margret's favorite shows are: Ugly Betty, How I Met Your Mother, and > Veronica Mars. > > > *Bio -* Elissa Lee > > As Sr. Director of Research and AR&M Product Management, Elissa Lee is > responsible for meeting the diverse information needs of many internal > groups, working across all business divisions to ensure that > stakeholders have the data they need to make informed decisions. The > TiVo Research Group covers market research, user research and usability, > and audience research and measurement. Her team works on improving > design and customer experiences, in addition to productizing click > stream data from TiVo units. Elissa has been at TiVo since 2001. > > Prior to joining TiVo, Elissa served as the Head of Human Research at > Casio U.S. R&D Center for 3 years where she developed user-centered > research and innovation processes to guide and inform the development of > connected devices. > > Elissa earned her B.A, M.A., and Ph.D. from Stanford University, > focusing on the intersection of media, narrative, and persuasion. > > Her favorite TV shows include Entourage, Project Runway, and The Daily > Show. > > Directions:Google<http://maps.google.com/maps?q=1600+Amphitheatre+Parkway,+Mountain+View,+CA+94043+%28Googleplex%29> > Building 41 (lobby) > 1600 Amphitheatre Parkway > Mountain View, CA 94043 > > *From San Francisco Airport and Points North* > > - Merge onto US-101 SOUTH > - Take the RENGSTORFF AVE/AMPHITHEATRE PKWY exit > - Turn right on AMPHITHEATRE PKWY and drive over highway > - Turn right onto CHARLESTON ROAD Drive past Landings Drive > - Turn left into driveway at the "Google" sign at ALTA AVENUE > > *From San Jose Airport and Points South* > > - Merge onto US-101 NORTH > - Take the AMPHITHEATRE PKWY exit > - Turn right onto CHARLESTON ROAD Drive past Landings Drive > - Turn left into driveway at the "Google" sign at ALTA AVENUE > > > This is the BayCHI UE BOF mailing list. To change your subscription > options, or to unsubscribe, visit http://baychi.org/bof/usability > > >