14th East-European Conference on
               Advances in Databases and Information Systems
                    Novi Sad, September 20 - 24, 2010
                            ADBIS 2010 TRACK
    Personal Identifiable Information:  Privacy, Ethics, and Security

Personal Identifiable Information:  Privacy, Ethics, and Security 
Breaches of personally identifiable information (PII) have increased
dramatically over the past few years and have resulted in the loss of
millions of records. Breaches of PII are hazardous to both individuals
and organizations. Individual harms may include identity theft,
embarrassment, or blackmail. Organizational harms may include a loss of
public trust, legal liability, or high costs to handle the breach. (USA
National Institute of Standards and Technology, 2009)

* PII – information in an IT system or online collection: (1) that
directly identifies an individual (e.g., name, address, social security
number or other identifying number or code, telephone number, email
address, etc.), or (2) by which an agency intends to identify specific
individuals in conjunction with other data elements, i.e., indirect
identification. (These data elements may include a combination of
gender, race, birth date, geographic indicator, and other descriptors.)
(U.S. Department of Health & Human Services)

* PII – information which can be used to distinguish or trace an
individual's identity, such as their name, social security number,
biometric records, etc. alone, or when combined with other personal or
identifying information which is linked or linkable to a specific
individual, such as date and place of birth, mother’s maiden name, etc.
(OMB Memorandum 07-16)

* PII – 'personal data' shall mean any information relating to an
identified or identifiable natural person ('data subject'); an
identifiable person is one who can be identified, directly or
indirectly, in particular by reference to an identification number or to
one or more factors specific to his physical, physiological, mental,
economic, cultural or social identity;( EU directive 95/46/EC)

= Track program committee co-chairs =
Dr. Sabah Al-Fedaghi, Computer Engineering Department, Kuwait
Dr. Mikaël Ates, Entr'Ouvert, France.

= Topics include but not limited to =

PII Definition, 
PII Value, 
PII Effects and uses, 

PII Laws, 
PII Health records, 
PII Economics, 
PII Trust issues, 
PII Ownership,
PII Impact Assessment,
PII on the Internet,
PII in e-commerce, 
PII and the Semantic Web,
PII and Banking systems,
PII and Social networks,
PII and Digital Rights Management,
PII and Media content streaming,

PII Classification, 
PII Processing, 
PII Sensitivity, 
PII Lying, 
PII Flow,
PII Seeking, 
Non-textual PII,
PII Biometrics,

PII and Data mining,
PII and Security,
PII and Privacy,
PII Protection, 
PII Surveillance, 
PII and Access Control, 
PII Confidentiality issues, 
PII and Anonymity,
PII and Personal identifiable misinformation, 
PII and Privacy-by-design, 

PII Access and Dissemination, 
PII Management systems, 
Capture, archival and retrieval of PII, 
PII Policies,
PII Databases, 
PII Warehouses, 
PII On-line stores,
PII into RDF, 
PII in P3P, 
PII Life-cycles.

= Important Dates =
* Submission of papers: March 27, 2010
* Notification of acceptance:   May 15, 2010
* Camera ready: June 15, 2010
* Conference: September 20 - 24, 2010

= Publication =
Contributions are solicited for the following categories:
- full research papers describing research accomplishments
(aproximatelly 5000 words), 
- demonstrations and short communications (aproximatelly 2000-3000
words), i.e. experience reports, project overviews, etc. which do not
fully adhere to the standards of a first rate scientific publication,
but are nevertheless of interest and value for the participants of the

The program committee may decide to accept a submission as a short paper
(2000–3000 words) if it reports interesting results but does not justify
publication of a full paper. Research papers will be published in the
LNCS series of Springer Verlag. Communications will be included in
additional local proceedings. A selection of outstanding papers from the
conference may be invited for publication in an internationally
recognized journal (subject to additional reviewing). All contributions
should be in PDF format and should be submitted electronically via the
ADBIS `Submission and Review System’. For their submissions, authors are
encouraged to consider the final paper format requirements, as specified
at the conference site.

Research papers should be original contributions and should not be
accepted or submitted elsewhere until the decisions of the ADBIS 2010
program committee are announced. At least one author from every
submission accepted to appear in the Springer proceedings or the local
proceedings is obliged to register and attend the conference.

= Submission =
Submit your paper on the conference Website:

= Further information on =