Colleagues, A friend who is a webmaster for several sites, some for-profit and some non-profit, asked me the following question: "Questions come up about a particular area of UX in our case -- the optimal balance of content vs advertising elements in the design of a web page. If advertising runs the show, we risk cheapening the value of our content and brand; if content runs the show, advertising complains about lost revenue opportunities. I'm hoping there might be some best practice guidelines available from content providers who've fought these battles recently? Would appreciate any pointers you can offer." We already checked Jakob's UseIt.com for relevant advice, and found some. Does anyone have any other advice? Thanks, Jeff Johnson UI Wizards, Inc. -------------------------------------------------------------- Tip of the Day: Email mailto:[log in to unmask] with any comments, questions or problems CHI-WEB: www.sigchi.org/resources/web/faq.html MODERATOR: mailto:[log in to unmask] --------------------------------------------------------------